How a Simple Strategy Can Unlock Your Focus and Productivity
Running a business as a neurodiverse entrepreneur is full of brilliance, creativity, and innovation — but let’s be real, it can also come with its fair share of challenges. From task paralysis to sensory overwhelm, executive dysfunction to inconsistent motivation, productivity isn’t always about willpower. Sometimes, it’s about having the right support in place - and that’s where body doubling comes in.
So what exactly is body doubling, and how can it help you work with your brain, not against it?
What Is Body Doubling?
At its core, body doubling is the act of working alongside another person - either in-person or virtually - to help you stay focused and on task. The “body double” doesn’t have to do the same task, or even interact much. Their presence simply acts as a gentle anchor, making it easier for your brain to stay engaged.
It’s a strategy long embraced by people with ADHD and other forms of neurodivergence, but its benefits are becoming increasingly recognised by a much wider audience.
Why Does Body Doubling Work?
Let’s break it down.
Neurodivergent brains (including ADHD, autism, dyslexia, and others) often struggle with task initiation and sustained attention - not because the person is lazy or unmotivated, but because their brain is wired differently. Certain neurotransmitters like dopamine play a huge role in regulating focus, and when those levels are inconsistent, starting or finishing tasks becomes a real uphill battle.
Body doubling provides:
✅ External accountability without pressure
✅ A calming sense of structure
✅ A social cue to focus
✅ Reduced overwhelm from decision-making
Put simply: You’re not alone. Someone is there, holding the space, helping your mind stay where you want it to be.
A Real-Life Example
Imagine you’ve been staring at your to-do list all day. You know what needs to get done, but your brain just won’t cooperate. You open emails, close them again, scroll social media, half-start something else, and then feel worse for “wasting time.”
Now imagine instead, you log into a Zoom call with a virtual body double. You both say hello, share what you’re working on for the next 25 minutes, and begin. You check in again after the timer, maybe take a break, maybe repeat.
Suddenly, those emails are answered. That invoice is sent. That blog post is drafted.
You’re in motion.
Neurodivergent entrepreneurs often juggle both high creativity and fluctuating executive functioning. While you might generate incredible ideas, creating consistent systems and following through can feel more like dragging a boulder uphill.
That’s where body doubling offers a gentle, non-judgemental productivity tool, especially when paired with someone who understands your brain and your business.
At Admin and More, we offer specialised body doubling sessions tailored for entrepreneurs who think differently. Whether you’re building your brand, managing client admin, or finally trying to organise that inbox, we hold space while you work - so you can move forward in the way that works for you.
What Happens in a Session?
Our virtual body doubling sessions are designed to be:
🌿 Supportive – no pressure, just structure
⏱️ Flexible – work in short focused bursts (like Pomodoro) or longer sprints
🧠 Neurodiversity-informed – we get the fluctuating energy, the task-switching, the sensory needs
🤝 Collaborative – we can even co-work on tasks, offer gentle guidance, or just quietly “be there” while you do your thing
We’ve seen clients go from completely stuck to smashing through their admin in under an hour — all because someone was present with them.
Who Can Benefit from Body Doubling?
Body doubling is especially helpful for:
Entrepreneurs with ADHD, autism, or executive functioning challenges
Anyone working alone who struggles with focus or motivation
Business owners who thrive with external structure and accountability
Creatives, coaches, and service-based professionals juggling many tasks
If you've ever said, "I know what to do, I just can't seem to do it," — body doubling might be for you.
Want to Try It?
We offer friendly, approachable body doubling sessions that fit into your day without pressure. Whether you need one-off support or want to build a regular co-working habit, we’re here to help.
Let’s make August the month you stop struggling in silence - and start getting things done your way.
